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Raven Industries partners with Razor Tracking for ag retailers, enterprise growers

Logo: Raven Slingshot

Raven Industries has partnered with Razor Tracking, an SaaS and mobile application-based fleet tracking and management system, to provide ag retailers and enterprise farms with an expanded fleet and asset tracking suite through the company’s Slingshot platform.

As a result of this partnership, Slingshot Fleet Tracking will be available as the integrated logistics tracking component of the Raven Slingshot platform. According to Raven, Slingshot Fleet Tracking allows users to seamlessly and wirelessly connect their office to the field by providing accurate location and machine running data in real-time. This partnership gives ag retailers and growers immediate fleet information — including work, idle and transit times — to better manage their equipment, assets and operations, the companies said.

“This agreement enables Raven to quickly expand unmatched value to our growing ag retailer and grower customer base,” said Paul Welbig, director of Slingshot services & logistics for Raven Applied Technology. “From machine performance to diagnostics, and now expanded tracking of both in-field and operation support assets, users of Raven’s Connected Workflow can expect 20% efficiencies gained when using the technology delivered through the integrated Slingshot platform. This partnership continues our focus to offer efficiency-driving solutions that help reduce variability and increase profitability for our customers.”

By leveraging Razor Tracking’s capabilities, Slingshot Fleet Tracking provides users with accurate real-time data on where their vehicles and assets are located to better maintain schedules for dispatching and increase overall efficiency, the companies added. Through the partnership, users will now also be able to monitor non-Raven equipped assets, including other battery-connected equipment and non-powered equipment.

Customers will be able to subscribe to Slingshot Fleet Tracking to use it in their own operations beginning June 2020.

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